Find out more about our work, clients and projects below.

Halloween during a pandemic: is this holiday a good fit for my brand?

Tips and tricks from a full-service communication agency One of the most awaited times of the year before Christmas is almost here: Halloween. Many brands have been waiting for this exciting time as well. You probably even included some initiatives or strategies in your 2021 marketing plan for this ...

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We have a Business Director at another Brazil. Welcome, Kauana Neves!

A company’s growth and the best selection of it’s talent are key factors in success. Keeping this in mind, in another we are very pleased to announce our expansion in Brazil by incorporating Kauana Neves as our Business Director.

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What is and what was the impact of GDPR in marketing?

Throughout this century, there have been few cases in which huge and relevant companies have been involved in international scandals that have had to do with hacking and stealing personal data from their customers. In the most recent incident, Facebook didn't suffer a hacking or theft of ...

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Understanding the relationship between social media and politics

Have you noticed that in the 2018 election period the talk about voting is stronger than ever? Well, this feeling is not free or fictional.

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How to win the heart of the Latin American market?

Latin America is an enormous contrast region and is involved in a cultural revolution that offers great challenges for brands. Nowadays, we may see that the Latin American population is young in general, that several countries in the region are on the way to becoming power countries, that Internet ...

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Storytelling: from advertising to action (Part 3)

On previous occasions, we talked about the importance on storytelling in contemporary advertising (and not only in it but in the messages in general) and why it caught our attention.

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How to protect yourself from a data breach crisis?

On April 5, 2018, Reuters reported that Sears and Delta Airline had been victims of a data breach through the company that provides them the online services, [24]7.ai.

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What to do when your spokesperson "messes up"?

Public relations work with lots of data, numbers, metrics, and graphs. However, we must never forget the fact that it is a predominantly human discipline, carried out by people who collaborate with others to reach common goals.

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How does artificial intelligence help public relations?

Only the best agencies know that public relations are a cognitive industry that is always growing. And by "cognitive" we mean that it generates information and knowledge through the experiences analysis or material previously presented.

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5 PR trends every brand must pay attention to

1. Customization: To achieve massive impact through a personal approach

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